Impression is Everything.

Exceptional properties deserve extraordinary marketing.

Unrivalled Global Marketing

Showcase your home to qualified local and international homebuyers on our network of the world’s most significant media companies and real estate websites.

Elevated by the Sotheby’s Brand

Position your home as a premier Canadian real estate opportunity with marketing that reflects the quality and prestige of Sotheby’s.

Marketing Reports & Accountability

From the moment your home is listed, you receive detailed reports on the marketing and sales activities completed to achieve its sale. Login to Folio™, our proprietary online client platform, for personalized reports.


Your Home Marketing Plan -
Only with Sotheby’s International Realty

When your home is represented by Sotheby's International Realty Canada, it benefits from worldwide recognition and the prestige of the Sotheby's brand, and gains access to an unmatched global marketing platform. Discover how our expansive media network and brand position maximizes the potential return on your home sale.

Iconic Marketing for Today’s Real Estate Consumer

Sotheby’s has defined the art of marketing the world’s most cherished valuables since its inception. Today, with nearly 100% of homebuyers previewing homes for sale online, we not only ensure exceptional marketing in traditional print marketing, but through videography and immersive digital experiences that bring your home to life.

The Power of Sotheby’s International Realty’s Network

Every home represented by Sotheby’s International Realty is showcased on sothebysrealty.com, the world’s premier website for real estate and homes for sale attracting over 46 million visits and 178 million pageviews annually, as well as on Sotheby’s International Realty’s mobile app. From there, your property is distributed to more than 100 interconnected Sotheby’s International Realty local websites around the world.

Canada’s Premier Real Estate Website – Sothebysrealty.ca

Featuring a state-of-the-art location-based and predictive-search experience, sothebysrealty.ca draws over 6 million visits and 20 million pageviews from uniquely qualified homebuyers annually, while generating thousands of qualified home buyer leads for property listings.

Marketing Your Home in the World’s Most Influential Media

Every home represented by Sotheby’s International Realty receives exposure on an unrivalled collection of the world’s most authoritative digital media. Regardless of your property’s price, your home will be marketed to elite homebuyers and real estate investors in the Wall Street Journal, Bloomberg Property Listings and Financial Times Property Listings.

Professional Photography

Your home will be brought to life with world class photography with only the highest standards for lighting, composition, and content, we guarantee the best presentation for your home on a global scale.

Professional Video

Your home will be brought to life with world class photography with only the highest standards for lighting, composition, and content, we guarantee the best presentation for your home on a global scale.

Aerial Drone Video

Your home will be brought to life with world class photography with only the highest standards for lighting, composition, and content, we guarantee the best presentation for your home on a global scale.

Detailed Floor Plans

A detailed floor plan of your home will be created and included in all the marketing channels allowing prospective buyers to understand your home’s layout and determine if it suits their individual requirements.

Professional Print Media

One of our first initiatives will be to create a compelling professional marketing brochure printed on premium paper. By combining professional photography and attention-getting narrative details, your home’s brochure will act as an essential tool to captivate potential buyers.

3D Matterport Walkthrough

One of our first initiatives will be to create a compelling professional marketing brochure printed on premium paper. By combining professional photography and attention-getting narrative details, your home’s brochure will act as an essential tool to captivate potential buyers.

Social Media Advertising for Your Home

Every property represented by Sotheby’s International Realty Canada is advertised to a targeted and exceptionally qualified segment of local and Canadian real estate consumers on Facebook and Instagram.

Customized Canadian Print Advertising Options

Our Canadian property advertising program offers opportunities for your home to be advertised in prominent national, regional and community media such as Globe & Mail, LaPresse, Calgary Herald, Vancouver Sun, local community publications, as well as Sotheby’s International Realty Canada’s exclusive magazine Insight: The Art of Living. Connect with us to enquire if your home would benefit from exposure in these unique advertising opportunities.

Customized Sotheby’s Auction House Advertising and Event Marketing

Only Sotheby’s International Realty clients receive elite access to opportunities to showcase extraordinary properties to Sotheby’s auction house clientele. Consult with us to learn if your property would benefit from exposure in Sotheby’s magazine, Sotheby’s Preferred or Sotheby’s auction events around the world.

Curate Augmented Reality App by Sotheby’s International Realty

Sotheby’s International Realty is the first residential real estate brokerage to transform the home buying and selling experience with augmented reality.  With the Curate app, potential homebuyers can visualize and redesign any room in your property as their own from a mobile or tablet device. Download Curate by Sotheby’s International Realty in the Google Play Store or the Apple App Store.

#1 Most profiles luxury real estate brand in the news.

OVER 60,000 PRESS PLACEMENTS

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The trademarks REALTOR®, REALTORS®, and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are member’s of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA. Used under license.